AADOM24 Opening Day

Featuring Keynote Sarita Maybin

Thursday Morning Keynote

Sarita Maybin

Sarita Maybin provides her audiences with the skills to transform uncomfortable conversations into constructive communication. With real stories, real solutions and a relatable presence, she breaks down barriers to reveal how to work together better.

In her 20+ years as an international speaker and communication expert, Sarita has spoken in all 50 states, 10 countries—including Iceland—and on the prestigious TEDx stage. Her extensive client list includes Hewlett-Packard, Los Angeles County, Kaiser Permanente, Department of the Navy, University of California and many others.

Sarita has made it her mission to inspire others to embrace positivity, even amid the challenges of our ever-changing high-tech times. Raised as a “military brat” moving from country to country, Sarita quickly learned that it’s not just what you say but how you say it that matters.

She is a former university dean of students and literally wrote the book on how to answer the question: If You Can’t Say Something Nice, What DO You Say? She continues the conversation in her newest book Say What You Mean in a Nice Way.

How to Stay Positive and Focused in Uncertain Times

Keynote Speaker: Sarita Maybin

The ability to stay positive and productive in the face of change, challenges and uncertainty is essential for success. In this uplifting presentation, you will learn how to recharge your energy using “resiliency resources,” reset after setbacks and rekindle passion for your career.

How to Stay Positive and Focused in Uncertain Times 

The ability to stay positive and productive in the face of change, challenges and uncertainty is essential for success. In this uplifting presentation, you will learn how to recharge your energy using “resiliency resources,” reset after setbacks and rekindle passion for your career. 

Presentation highlights include: 

  • Strategies for thriving on change.
  • How to cope with workplace situations that are beyond your control.
  • Five ways to rekindle passion for your career.
  • Three P’s for Staying Positive.
  • How to use your “resiliency resources” to bounce back from adversity.

1 CE Hours

Thursday Afternoon Educational Sessions

2:00pm - 4:00pm Sessions
Sarita Maybin

Sarita Maybin provides her audiences with the skills to transform uncomfortable conversations into constructive communication. With real stories, real solutions and a relatable presence, she breaks down barriers to reveal how to work together better.

In her 20+ years as an international speaker and communication expert, Sarita has spoken in all 50 states, 10 countries—including Iceland—and on the prestigious TEDx stage. Her extensive client list includes Hewlett-Packard, Los Angeles County, Kaiser Permanente, Department of the Navy, University of California and many others.

Sarita has made it her mission to inspire others to embrace positivity, even amid the challenges of our ever-changing high-tech times. Raised as a “military brat” moving from country to country, Sarita quickly learned that it’s not just what you say but how you say it that matters.

She is a former university dean of students and literally wrote the book on how to answer the question: If You Can’t Say Something Nice, What DO You Say? She continues the conversation in her newest book Say What You Mean in a Nice Way.

Say What You Mean in a Nice Way: Communicating with Kindness and Compassion

Speaker: Sarita Maybin

Learn how to transform uncomfortable conversations into constructive communication in this upbeat presentation based on Sarita Maybin’s second book Say What You Mean in a Nice Way.

Say What You Mean in a Nice Way: Communicating with Kindness and Compassion

Learn how to transform uncomfortable conversations into constructive communication in this upbeat presentation based on Sarita Maybin’s second book Say What You Mean in a Nice Way. Take away real solutions for communicating with compassion, kindness and civility—in person and online. Gain fresh insights on how to say what you mean and mean what you say in a nice way. 

 Learning Objectives:  

  • How to communicate with C.A.R.E. to create positive results.
  • You’re Not the Boss of Me – How to gain cooperation when you’re not in charge.
  • Do You Play Nicely? How to lead, follow or get out of the way.
  • How to navigate dialogue dilemmas when communicating online.
  • Are you a L.I.A.R.? – Four behaviors that make or break relationships.

2 CE Hours

Justin Withrow, Esq.

Justin Withrow is a partner at the law firm Flannery | Georgalis. Based in the Firm’s Cleveland, Ohio office, Justin leads the firm’s dental practice group. He regularly represents dentists, dental practices, and practice groups in a variety of regulatory and compliance matters including state and federal regulatory investigations, professional licensing matters, public and private payor audits, and complex business matters.

Truth and Consequences: Why Ethical Billing Matters

Speaker: Justin Withrow, Esq.

In this course, Justin Withrow will discuss the importance of ethical billing practices and how to implement compliance systems to ensure proper documentation, recordkeeping, and billing practices.

Truth and Consequences: Why Ethical Billing Matters 

In this course, Justin Withrow will discuss the importance of ethical billing practices and how to implement compliance systems to ensure proper documentation, recordkeeping, and billing practices. Justin will also perform case studies of recent enforcement actions involving dentists to reinforce the importance of ethical billing practices. 

Learning Objectives:

  • Identify what constitutes unethical billing.
  • Create a billing system that can withstand scrutiny.
  • Understand the importance of price transparency.

2 CE Hours

Judy Kay Mausolf

Judy Kay Mausolf is a speaker, author, and dental culture specialist with expertise in helping others get happier and more successful!

She coaches dentists and their teams how to become better leaders, communicate effectively, work together better, and deliver service with more focus and passion which results in cultivating a happier, healthier and higher performing culture.

She is Past President of National Speakers Association (Minnesota Chapter), a member of the National Speakers Association and recognized as a leader in consulting by Dentistry Today.

She is author of three books; “TA-DAH, Delivering W.O.W. Service, and “Rise & Shine!”, and a contributing author for many dental magazines. She also publishes a monthly newsletter entitled “Show Your Shine”. Judy Kay lives in TX with her awesome husband Steve who makes her special coffee every morning!

R.I.S.E. to Success - Systems & Strategies that Build High Performing Teams

Speaker: Judy Kay Mausolf

In this course, Judy Kay shares her R.I.S.E. Philosophy, a concept for best practices that helps the entire team think and act differently, communicate more effectively, work together better, and make healthy decisions, ultimately resulting in a growing business. 

R.I.S.E. to Success – Systems & Strategies That Build High Performing Teams

Success is measured by a healthy bottom line, a united leadership front, and a cohesive team. Building a high-performing team is a necessary step for enabling success in your business. Success is also a feeling of working in an environment you enjoy and knowing you’ve done your best at the end of the day. 

 In this course, Judy Kay shares her R.I.S.E. Philosophy, a concept for best practices that helps the entire team think and act differently, communicate more effectively, work together better, and make healthy decisions, ultimately resulting in a growing business. 

 Attendees will learn how to build a united leadership team, how to develop performance standards, and how to uncover behaviors that inspire a culture of appreciation and celebration. Judy Kay will also outline how to understand the individual’s role in establishing trust, accountability, and respect. Come learn the R.I.S.E. Implementation Process and set yourself up for success! 

 Learning Objectives:

  • Learn how to build a united leadership team.
  • Uncover behaviors that inspire a culture of appreciation and celebration.
  • Learn methods for making successful decisions.
  • Discover the beliefs and behaviors that nurture a patient-focused practice.
  • Acquire tools for creating accountability.

2 CE Hours

Amy Wood

Amy Wood is a best-selling author, speaker, consultant, and coach. She has a background in Healthcare Information Technology and has spent the last decade as a HIPAA Educator, Risk Assessor, and Data Breach Consultant.

Amy takes your boring, everyday compliance course and turns it into an entertaining and educational conversation. Her goal is to educate as many people as she can, so she doesn’t HAVE to do data breach investigations (although she is here to help if you ever find yourself in one!).

HIPAA Sucks! But it Doesn’t Have to

Speaker: Amy Wood

Amy breaks through the barrier of boring compliance “geek speak” and uses real life case studies, experiences, and humor to make the information clear, easy to retain, and even enjoyable! Learn some HIPAA basics, how they have changed over the years, and what is reasonable and appropriate for your size of practice.

HIPAA Sucks! But It Doesn’t Have To 

Let’s face it – nobody likes compliance courses. They are typically boring and monotonous and it can feel like pulling teeth (pun intended!) Amy breaks through the barrier of boring compliance “geek speak” and uses real life case studies, experiences, and humor to make the information clear, easy to retain, and even enjoyable! Learn some HIPAA basics, how they have changed over the years, and what is reasonable and appropriate for your size of practice. Amy will break down what is applicable to your dental practice and give you some easy tips to get (and stay) compliant. 

Learning Objectives:

  • Know the basics of HIPAA, the HITECH Act, and the Omnibus Final Rule.  
  • Identify where your Protected Health Information is located and how to protect it.  
  • Know who your Business Associates are and how to lower the risk they pose to your practice.  
  • Identify your vulnerabilities.  
  • Create a short term and long-term action plan to get, and keep, your practice HIPAA compliant.

2 CE Hours

Minal Sampat, RDH

Minal Sampat is an International Best Selling Author of her book, Why Your Marketing is Killing Your Business & What to do About It, National Speaker, Marketing Strategist, Social Media Coach, Registered Dental Hygienist, and an enthusiastic shoe lover.

Minal grew up in St. Thomas, US Virgin Islands, and now resides in Washington State with her husband. She launched her first marketing company by breaking a Guinness World Record, and she is the founder of  Marketologist™ – the marketing strategy school.

She is best known for her upbeat personality, and the skill to REDUCE marketing expense while INCREASING production! Minal and her marketing strategies have also been featured in industry and national press including Forbes.

The Social Marketologist: Master Social Media with LIVE Training!

Speaker: Minal Sampat, RDH

In this interactive workshop-style presentation, Minal will expertly guide you through the process of building a compelling social media presence for your practice. You will gain HANDS-ON TRAINING on leveraging the algorithm, developing a content calendar, boosting ads, creating reels, and repurposing posts.

 

The Social Marketologist: Master Social Media With LIVE Training!

With over seventy-four percent of Americans using social media, these platforms are not just for sharing selfies and food pics – they have become a crucial marketing outlet for businesses, including dental practices. But how can we effectively leverage social media to promote our practice and attract new patients? 
 
In this interactive workshop-style presentation, Minal will expertly guide you through the process of building a compelling social media presence for your practice. You will gain HANDS-ON TRAINING on leveraging the algorithm, developing a content calendar, boosting ads, creating reels, and repurposing posts. Attendees will discover insider tips and tricks for maximizing reach, establishing a strong brand, and ultimately driving patient growth. Let’s take your social media game to the next level!  

Learning Objectives:  

  • Learn what, when, and how to use social media for conversions. 
  • Gain actionable insights and implementation tools that you can use immediately to improve your social media pages.  
  • Learn how to create targeted social media ads.  
  • Discover the latest tactics and trends, including how to create Reels, use video, and repurpose content.  

2 CE Hours

John Sillis, Esq.

Mr. Sillis is a member of the Sacramento based firm Zaro & Sillis. He attended Holy Family College in Philadelphia, earning a bachelor’s degree in nursing in 1977.

He then attended the University of Pennsylvania where he earned a master’s degree in nursing with a minor degree in Nursing Administration through the Wharton School of Business in 1978.

He came to California in 1980 in the U. S. Air Force, stationed at Travis Air Force Base until 1986. He graduated from the University of the Pacific, Mc George School of Law in 1988. He has practiced exclusively in the area of medical/dental malpractice defense.

Empowering the Dental Team: Enhancing Patient Record Documentation Best

Empowering the Dental Team: Enhancing Patient Record Documentation Best Practices

Speaker: John Sillis, Esq.

This course is designed to provide important and insightful recommendations on timely and accurate chart documentation. Attendees will gain a comprehensive understanding of issues presented when chart entries are the subject of an investigation or complaint.

Empowering the Dental Team: Enhancing Patient Record Documentation Best Practices 

This course is designed to provide important and insightful recommendations on timely and accurate chart documentation. Attendees will gain a comprehensive understanding of issues presented when chart entries are the subject of an investigation or complaint.

 Learning Objectives:

  • Understand where to document patient incidents.
  • Requirements for transitioning to digital records.
  • Learn timely documentation and how to properly addendum chart notes.

2 CE Hours

Teresa Duncan, MS, FAADOM

With over 20 years of healthcare experience, Teresa addresses topics such as Insurance Coding, Office Manager Training and Patient Conversations. Her memberships include the National Speakers Association and the National Association of Dental Plans. She has been named one of the Top 25 Women in Dentistry and is the author of Moving Your Patients to Yes: Easy Insurance Conversations as well as a contributing author to the ADA’s annual CDT Companion Guide™.  In 2021 she received AADOM’s Lifetime Achievement Award.  Her podcasts “Nobody Told Me That!” and “Chew On This!” provide regular coding and management updates. Teresa received her Master’s Degree in Healthcare Management.

Keeping Current with the Wild World of Insurance

Speaker: Teresa Duncan, MS, FAADOM

Are you stressed out with PPOs, leased networks, and patient objections? You are not alone. Managers and insurance coordinators face an increasingly complex insurance landscape. This discussion will help you prepare by explaining the why and how of these industry shifts.

Keeping Current With The Wild World of Insurance

Practices have seen tremendous dental insurance changes in the last decade. Staying up to date on benefit trends and contract clauses can keep you from losing money. Both in- and out-of-network offices should be aware of legislative changes in both the medical and dental world. Let’s talk about how plans are changing and what you can do to stay profitable. We’ll also throw in the added spice of how workforce changes have made it more difficult to manage the entire insurance system.  

 Learning Objectives:

  • Discuss evolving plan designs. Understand why Medicare Advantage plans are suddenly everywhere. 
  • Assess the impact of retail consumer behavior on our patients. 

2 CE Hours

Katherine Eitel-Belt

Founder and CEO of LionSpeak, Katherine is an international speaker, author, and performance coach, best known for helping professionals develop courageous, unscripted conversations with patients, clients, co-workers, and audiences.

Whether communicating from a treatment room, consult room, boardroom, or stage, audiences love her simple yet powerful formulas for delivering messages with clarity, courage, and inspiration.
Katherine is a Certified Speaking Professional (CSP), an earned designation of the National Speakers Association achieved by less than 10% speakers worldwide and she is one of only nine dental professionals to hold the certification.

She is a Speaking Consulting Network founding member, past president of the Academy of Dental Management Consultants, and recipient of the SCN Linda Miles Spirit Award.

Have Them at Hello!™: Unscripted Telephone Skills for the Exceptional Practice

Speaker: Katherine Eitel-Belt

Discover how to create consistency of message without using a script and increase productivity tomorrow with incoming new patient calls, including price shoppers and insurance callers. Learn to use a call evaluation process that can make a true, positive difference and accelerate your team training.

Have Them at Hello!™: Unscripted Telephone Skills for the Exceptional Practice

Throw out those old, tired scripts!  You can be amazingly effective and still be YOU!  In this high-energy presentation, Katherine Eitel Belt, Dentistry’s Unscripted Communication Expert, shares four simple yet innovative steps to polish your telephone skills and improve your results.

Discover how to create consistency of message without using a script and increase productivity tomorrow with incoming new patient calls, including price shoppers and insurance callers. Learn to use a call evaluation process that can make a true, positive difference and accelerate your team training. 

With conversion rates hovering around 35% and 40% of calls going unanswered in the average dental office, the lost revenue and opportunities are staggering.  Whether you are a referral-based practice or market externally, this course will dramatically improve your success in converting more calls to appointments, increasing your marketing ROI, and cementing your reputation as a practice with extraordinary patient service.   

 Learning Objectives: 

  • Learn to use a 4-part new patient call framework instead of a script.
  • Handle difficult callers with ease such as price shoppers and insurance questions.
  • Implement a call evaluation and training program your team will love.
  • Measure your results accurately. 

2 CE Hours

Laura Nelson, MS, FAADOM

Laura Nelson is an accomplished and highly respected figure in the dental industry. As the founder of Front Office Rocks™, a virtual training platform for dental teams, she has earned international acclaim for her expertise in office systems and methods that drive exceptional customer service.

She has mentored thousands of dentists and team members, helping them achieve remarkable growth and excel in performance-based leadership with her unique interactive and innovative approach. Beyond her role as a speaker and trainer, Laura is also the bestselling author of Step Away from the Drill, an invaluable guide that aims to help dentists master the business side of dentistry.

Her latest publication, Hiring Without Hesitation: A How-To for Small Business Success, aims to simplify the hiring process to make it a productive and enjoyable experience for all.

With a background in Human Resources and a master’s degree in organizational development, Laura brings a wealth of knowledge to her work. She is a member of many prestigious dental associations, and various awards have recognized her expertise, including being named one of Dental Products Report’s Top 25 Women in Dentistry.

When not transforming dental practices, Laura enjoys traveling and exploring new destinations. She resides in Coronado, CA, with her husband, Chris.

Clocked-In: Make Every Minute Matter

Speaker: Laura Nelson, MS, FAADOM

Understanding the why and the purpose behind time management is the first step to keeping your practice organized and efficient. Learning and implementing good time management skills can increase practice productivity and helps to create a productive and positive work environment.

A condensed version of this session will be offered on Saturday morning.

Clocked-In: Make Every Minute Matter

Understanding the why and the purpose behind time management is the first step to keeping your practice organized and efficient. Learning and implementing good time management skills can increase practice productivity and helps to create a productive and positive work environment. A practice that is well organized with team members who balance their time will have better communication among the team and work more efficiently. Having time management and organization skills are key to creating an environment where team members thrive – and patients appreciate – allowing for a less stressful work environment and the ability to offer the best care for patients.

Learning Objectives: 

  • Discuss the why and the importance of time management in the dental practice.
  • Recognize the importance of morning huddles and meetings.
  • Examine the keys to effective time management.
  • Identify barriers to effective time management.

2 CE Hours

Thursday Afternoon Mini Keynote

Dr. Leslie Pasco

Dr. Leslie Pasco, the Lifestyle Dentist, is a general dentist, practice management consultant, and public speaker dedicated to enhancing health and wellness. With a mission to empower dentists, she aids in reclaiming control of practices and lives. Dr. Leslie’s expertise addresses industry challenges, offering strategies to navigate rising costs, insurance complexities, and professional burnout. Drawing from her successful career, she guides professionals to amplify business growth, liberate from insurer constraints, and prioritize patient care. Renowned for her transformative teachings, Dr. Leslie speaks widely across North America, impacting audiences from esteemed dental associations to study clubs, facilitating sustainable success in dentistry and life.

Overcome Toxic Office Drama and Rise to the Top

Closing Keynote Speaker: Dr. Leslie Pasco

Are you feeling overwhelmed by the drama in your dental office, making it challenging to focus on delivering exceptional patient care? You’re not alone. Today’s dental office managers face myriad challenges, from interpersonal conflicts to staffing issues, all of which can detract from providing the best possible experience for your patients. But does it have to be this way? Absolutely not!

Join us for an empowering keynote presentation where we’ll explore the journey from office drama to patient-focused excellence. Discover how to identify toxic dynamics and effectively navigate through them, allowing you to redirect your energy towards what truly matters – your patients.

Are you feeling overwhelmed by the drama in your dental office, making it challenging to focus on delivering exceptional patient care? You’re not alone. Today’s dental office managers face myriad challenges, from interpersonal conflicts to staffing issues, all of which can detract from providing the best possible experience for your patients. But does it have to be this way? Absolutely not!

Join us for an empowering keynote presentation where we’ll explore the journey from office drama to patient-focused excellence. Discover how to identify toxic dynamics and effectively navigate through them, allowing you to redirect your energy towards what truly matters – your patients.

Learning Objectives:

  • Recognize the true potential of your role as an office manager in enhancing patient care.
  • Understand the origins of office drama and develop strategies to mitigate its impact.
  • Learn effective communication tools to address staffing challenges and refocus attention on patient satisfaction.

Brought to you by Lighthouse 360

1 CE Hours