AADOM Speakers

So many opportunities to learn from the best leaders in the industry!

Educational Speakers

Teresa Duncan, MS, FAADOM

Teresa Duncan is the owner of Odyssey Management. With over 20 years of healthcare experience, Teresa addresses topics such as Insurance Coding, Office Manager Training and Revenue Growth.

Her memberships include the National Speakers Association and the National Association of Dental Plans. She has been named one of the Top 25 Women in Dentistry and is the author of Moving Your Patients to Yes: Easy Insurance Conversations as well as a contributing author to the ADA’s annual CDT Companion Guides.

In 2021, she was awarded the Lifetime Achievement Award from the American Association of Dental Office Management. Her podcast “Nobody Told Me That!” provides regular coding and management updates as well. 

Katherine Eitel-Belt, CSP

Founder and CEO of LionSpeak, Katherine is an international speaker, author, and performance coach, best known for helping professionals develop courageous, unscripted conversations with patients, clients, co-workers, and audiences. Whether communicating from a treatment room, consult room, boardroom, or stage, audiences love her simple yet powerful formulas for delivering messages with clarity, courage, and inspiration.
Katherine is a Certified Speaking Professional (CSP), an earned designation of the National Speakers Association achieved by less than 10% speakers worldwide and she is one of only nine dental professionals to hold the certification. She is a Speaking Consulting Network founding member, past president of the Academy of Dental Management Consultants, and recipient of the SCN Linda Miles Spirit Award.

Geri Gottlieb

With over 31 years in the dental industry, Geri has useful experience in everything from practice management and patient treatment to administration and leadership.

In addition to having owned two large periodontal practices with her husband Dr. Bob Gottlieb. Launching her own business in 2019. Geri now understands even more what it takes to successfully grow and develop a business from the ground up.

This experience and her continuous education gives her a better understanding and empathy of the multiple silos in our industry; clinical, leader, manager, and owner.

Always looking to accumulate more knowledge and understanding. Geri has certifications in Adult learning, Behavioral Therapy, The Five Behaviors of a Team, DiSC Behavioral Assessments and her newest addition , The Working Genius. These allow her to generate unique insights into the personal needs of every leader and member of the team.

She also spent 4 plus years as a lead coach with ACT Dental Practice Management and Motivational Speaker Kirk Berhendt.

Geri’s passion for organizational health, team and leadership development are the foundation of her coaching philosophy and are some of the necessary ingredients for sustainable growth and development of any business.

Janice Janssen, RDH, CFE

When it comes to working at a dental practice, Janice Janssen has seen and done it all. Since her introduction into the field as a teen, she has worked as a dental hygienist as well as in other roles including dental assistant, office management, insurance billing, and collections. 

As co-founder of Global Team Solutions (GTS), Janice enjoys consulting because it allows her to share her techniques with the doctors, hygienists, and office staff who are on the front line every day. She is also a Certified Fraud Examiner (CFE), which positions her as an expert dental practice fraud and embezzlement. 

Jessica Lamers

With over a decade of exclusive dedication to the dental industry, Jessica Lamers brings a wealth of expertise to her role as Director of Strategic Events at Dental Intelligence Inc. Her diverse background encompasses roles ranging from clinical to administrative, enabling her to leverage her extensive knowledge and experience to assist companies in implementing successful business models.

Passionate about empowering others through education, training, and personal development, Jessica is dedicated to fostering growth and enabling individuals to thrive. While respecting the foundational principles of current dental operations, she is a driving force behind the push for innovative advancements within the industry. This determination guided her to embrace the position of Director of Enterprise Business Development at Dental Intelligence Inc., aiming to forge stronger connections between industry partners and enhance the experience of the customers we are dedicated to serving.

Dental Intelligence Inc. empowers dental professionals to cultivate stronger teams, forge fulfilling careers, and provide enhanced healthcare to their patients. Our solution enables you to intelligently shape the future of your practice, ensuring your focus remains on what truly matters – delivering an exceptional patient experience.

Reconnecting with her origins in Oklahoma to ensure proximity to family and provide a nurturing environment for her treasured daughters, Everlee Mae and Magnolia Grace, Jessica actively engages with her local community. Her involvement extends to vital roles within diverse groups, such as the Central Oklahoma AADOM Chapter.

Furthermore, Jessica holds a significant
advisory position and contributes her valuable insights and expertise as a esteemed member of the Women of DSO board of advisors.

Judy Kay Mausolf

Judy Kay Mausolf is a speaker, author, and dental culture specialist with expertise in helping others get happier and more successful! She coaches dentists and their teams how to become better leaders, communicate effectively, work together better, and deliver service with more focus and passion which results in cultivating a happier, healthier and higher performing culture. She is Past President of National Speakers Association (Minnesota Chapter), a member of the National Speakers Association and recognized as a leader in consulting by Dentistry Today. She is author of three books; “TA-DAH, Delivering W.O.W. Service, and “Rise & Shine!”, and a contributing author for many dental magazines. She also publishes a monthly newsletter entitled “Show Your Shine”. Judy Kay lives in TX with her awesome husband Steve who makes her special coffee every morning!

Sarita Maybin

Sarita Maybin provides her audiences with the skills to transform uncomfortable conversations into constructive communication. With real stories, real solutions and a relatable presence, she breaks down barriers to reveal how to work together better.
In her 20+ years as an international speaker and communication expert, Sarita has spoken in all 50 states, 10 countries—including Iceland—and on the prestigious TEDx stage. Her extensive client list includes Hewlett-Packard, Los Angeles County, Kaiser Permanente, Department of the Navy, University of California and many others.
Sarita has made it her mission to inspire others to embrace positivity, even amid the challenges of our ever-changing high-tech times. Raised as a “military brat” moving from country to country, Sarita quickly learned that it’s not just what you say but how you say it that matters.
She is a former university dean of students and literally wrote the book on how to answer the question: If You Can’t Say Something Nice, What DO You Say? She continues the conversation in her newest book Say What You Mean in a Nice Way.

Kim McCleskey

Kim has worked in dentistry for the last 30 years. She spent those early years managing and leading large dental practices. Kim eventually served as Director of Operations overseeing multiple dental practices and specialized in the pre and post-acquisition process, until forming her own company, True North Dental Solutions.

At True North, Kim focused on practice start-ups, practice management, and continued consulting through the pre and post-acquisition process.

Kim went on to merge her company with the Avitus Group to start Avitus Dental Management Solutions, a full service dental consulting firm to include building a successful in-house virtual dental billing company.

Kim’s strengths are found in Leadership, Business Development, Business Transition, Startups, and Team Development. One of her greatest accomplishments is co-founding a non-profit with her husband, David, where they Educate, Encourage, and Empower indigenous pastors and church leaders through a literacy program in Uganda, East Africa.

Laura Nelson, FAADOM

Laura Nelson is an accomplished and highly respected figure in the dental industry. As the founder of Front Office Rocks™, a virtual training platform for dental teams, she has earned international acclaim for her expertise in office systems and methods that drive exceptional customer service. She has mentored thousands of dentists and team members, helping them achieve remarkable growth and excel in performance-based leadership with her unique interactive and innovative approach. Beyond her role as a speaker and trainer, Laura is also the bestselling author of Step Away from the Drill, an invaluable guide that aims to help dentists master the business side of dentistry. Her latest publication, Hiring Without Hesitation: A How-To for Small Business Success, aims to simplify the hiring process to make it a productive and enjoyable experience for all. With a background in Human Resources and a master’s degree in organizational development, Laura brings a wealth of knowledge to her work. She is a member of many prestigious dental associations, and various awards have recognized her expertise, including being named one of Dental Products Report’s Top 25 Women in Dentistry. When not transforming dental practices, Laura enjoys traveling and exploring new destinations. She resides in Coronado, CA, with her husband, Chris.

John Sillis, ESQ

Mr. Sillis is a member of the Sacramento based firm Zaro & Sillis. He attended Holy Family College in Philadelphia, earning a bachelor’s degree in nursing in 1977.

He then attended the University of Pennsylvania where he earned a master’s degree in nursing with a minor degree in Nursing Administration through the Wharton School of Business in 1978.

He came to California in 1980 in the U. S. Air Force, stationed at Travis Air Force Base until 1986. He graduated from the University of the Pacific, Mc George School of Law in 1988. He has practiced exclusively in the area of medical/dental malpractice defense.

Empowering the Dental Team: Enhancing Patient Record Documentation Best

Minal Sampat, RDH

Minal Sampat is an International Best Selling Author of her book, Why Your Marketing is Killing Your Business & What to do About It, National Speaker, Marketing Strategist, Social Media Coach, Registered Dental Hygienist, and an enthusiastic shoe lover.

Minal grew up in St. Thomas, US Virgin Islands, and now resides in Washington State with her husband. She launched her first marketing company by breaking a Guinness World Record, and she is the founder of  Marketologist™ – the marketing strategy school.

She is best known for her upbeat personality, and the skill to REDUCE marketing expense while INCREASING production! Minal and her marketing strategies have also been featured in industry and national press including Forbes.

Rachel Wall, RDH, BS

Rachel Wall, RDH is CEO and Founder of Inspired Hygiene, a coaching firm focused on elevating hygiene services, systems, and profits. Inspired Hygiene strives to help dental teams achieve a triple win with healthier patients, empowered, engaged hygienists and a profitable practice.

She is an award-winning educator, author of the book “Return on Hygiene” and has spent the last 30 years serving the industry as a clinical hygienist and hygiene productivity coach. To learn more about how Inspired Hygiene can help your team achieve their goals, visit InspiredHygiene.com.

Brandi Williams, FAADOM

Brandi Williams, FAADOM, is the founding president of the Oklahoma Society of Dental Professionals, an AADOM-recognized DPLN, and a proud member of
Women in DSO.

Currently, as the VP of Growth at Catalyst Dental Allies, a mid-size DSO in Oklahoma, Brandi has been part of an incredible journey. From four clinics in 2017, the company has expanded to forty-five clinics, covering a mix of specialties and general dental care. Brandi’s time with Catalyst has allowed her to grow with the company.

With an extensive 29-year tenure in the dental industry, Brandi remains dedicated to steering and nurturing successful dental
practices and teams. Recognized for her adaptability and results-oriented approach, she has consistently surpassed financial and performance goals while pioneering growth strategies in the ever-evolving field of dentistry. At the heart of her professional journey lies a genuine passion for exceptional patient care and cultivating a robust team culture.

Brandi looks forward to blending her appreciation for group practice with her
AADOM passion, fostering collaboration and synergy between these two aspects.

Justin Withrow, JD

Justin Withrow, JD is a partner at the law firm Flannery | Georgalis. Based in the Firm’s Cleveland, Ohio office, Justin leads the firm’s dental practice group. He regularly represents dentists, dental practices, and practice groups in a variety of regulatory and compliance matters including state and federal regulatory investigations, professional licensing matters, public and private payor audits, and complex business matters.

Amy Wood

Amy Wood is a best-selling author, speaker, consultant, and coach. She has a background in Healthcare Information Technology and has spent the last decade as a HIPAA Educator, Risk Assessor, and Data Breach Consultant. 

Amy takes your boring, everyday compliance course and turns it into an entertaining and educational conversation. Her goal is to educate as many people as she can, so she doesn’t HAVE to do data breach investigations (although she is here to help if you ever find yourself in one!).

Industry Update Speakers

Crystal Adams

Beginning as a 20-year dental assistant, Crystal Adams honed her skills in patient care, office management, and the intricacies of dental procedures. Driven to make a broader impact, Crystal transitioned into dental sales, leveraging her knowledge of the industry to provide cutting-edge dental products and solutions.

Recognizing the importance of support for dental practices, she created the innovative “Club Success Program” at illumitrac Software — a program designed to empower practices with tools for growth and excellence.

Today, Crystal serves as the Director of the Illumitrac Club Success Team, leading a dedicated group of professionals in delivering unparalleled support and guidance to dental practices.

Steven J. Anderson

Steven J. Anderson is considered dentistry’s “Yes” Man working with teams to achieve top results in case acceptance and patient service success. 

He is Founder of the Total Patient Service Institute (TotalPatientService.com), Crown Council (CrownCouncil.com) and the Smiles for Life Foundation (SmilesForLife.org) 

Get ready to laugh, learn, and take your skills to the top!

Jonathan Avedesian

Jonathan Avedesian is Vice President of Sales at Rectangle Health. He is an experienced SaaS leader with a background in Fintech and the private equity space.

He has held roles as an individual contributor and leader within enterprise and SMB sales; Jonathan also has extensive experience in Sales Enablement and Business Development. Jonathan has helped multiple organizations exceed growth targets through organic and acquisitive growth. 

Jonathan resides in Raleigh, North Carolina with his wife, Samantha, and their four children. In his free time, Jonathan enjoys traveling, playing hockey and spending time with his family. 

Lois Banta

Lois Banta is CEO, President and Founder of Healthcare Enterprises, Inc., a company that specializes in all aspects of dental practice retreats and lectures.

Lois has over 45 years of dental experience and consults and speaks nationally and internationally. She is the CEO of The Speaking Consulting Network, and a member of several professional organizations. 

Jeff Barsotti

With over 13 years of experience in the dental industry, Jeff Barsotti is the CEO of RecallMax, where he specializes in leveraging software for practice enhancement. He is passionate about empowering dental professionals to maximize growth through engagement and quality service initiatives.  


Mike Buckner

Mike Buckner has spent the last 12 years in the early stages of some of the leading dental tech companies, including SolutionReach, Dental Intelligence, and Weave, leading strategy, and partnerships

He loves educating offices and teams across the country, on how to improve their efficiencies and increase patient loyalty in their practice. He is currently the Executive Vice President of Revenue for Pearl, pioneering the use of artificial intelligence in the dental space.

He is married to a Dental Assistant, has 2 daughters, and twin 2-year-old boys. 

Chuck Cohen

Charles Cohen is managing director and third-generation owner of Benco Dental Company, the nation’s largest independently owned dental distributor, and Clarion Financial, a sister company offering financing to dentists. 

Founded in 1930 by Benjamin Cohen, Benco serves over 25,000 dental offices and dental laboratories across the United States.  The company is based in Northeastern Pennsylvania with locations in 40 states. 

A graduate of the University of Pennsylvania, Charles joined Benco as a territory representative in 1989.  After taking on management roles in the company’s sales and marketing department, he assumed a senior leadership role in 1997. 

Allan Corkum

Allan Corkum is vice president of Dental Network at UnitedHealthcare. He directs the Growth, Affordability and Operations agenda for the commercial and government dental networks at UnitedHealthcare, including the largest Medicare Advantage network in the country. Prior to his current role, Allan led actuarial services for UnitedHealthcare Dental and UnitedHealthcare Vision products and was accountable for the pricing, product development, and network development actuarial functions for UnitedHealthcare government, private label, and commercial businesses. His experience working in the dental industry spans more than 16 years. 

Dr. Mark Davis

Dr. Mark Davis, a dentist and life coach, graduated from Creighton School of Dentistry in 2000. Following an AEGD residency in the US Airforce, he purchased his inaugural practice in 2005, initiating a successful journey of acquiring and selling dental practices.

Dr. Davis values teamwork, having collaborated with exceptional professionals. Passionate about mentoring, he excels in helping individuals uncover their true potential through life coaching, blending dental expertise with a compassionate commitment to personal development.

With a career marked by excellence, Dr. Mark Davis continues to positively impact both dentistry and the lives of those he guides. 

Dr. James DiMarino

Dr. James DiMarino is an international speaker and the Chief Executive Officer at Practice Booster. He holds a dental degree and master’s degree in education from the University of Pennsylvania. He completed a General Practice Residency, became a solopreneur practicing general dentistry, all while researching and implementing advanced dental technologies and consulting as a Dentrix and Schick trainer.

Dr. DiMarino has worked in the dental insurance industry as a dental consultant, a State Dental Director, and as a National Dental Director. In 2018 he completed the certification requirements to become an AADC Certified Dental Consultant.

Dr. DiMarino is also a patented inventor, trainer, educator, publisher, and lecturer having presented across the USA, Japan, Germany, London, Poland, Mexico, and Finland. 

Craig Dreiling

Craig Dreiling founded S101 in 2014 to solve the most fundamental problems that prevent many dental practices from thriving. Craig intended to become a dentist and practice owner himself before discovering the challenges so many practices face from dental insurance networks. While completing his required chair-side hours, he realized how one sided the benefits market had become.

Nobody seemed to truly understand the complicated system of patient plans and carrier alignment. Craig became concerned with the viability of purchasing a dental practice, and how a practice owner might stay profitable and relevant in the industry. From this, S101 was born.

Now, S101 uses millions of market data points and insights gleaned from analyzing 20,000+ group IDs across 10,000+ businesses nationwide, custom analytics software, and over a decade of industry experience to help practices make informed business decisions. 

Paul Edwards

Paul Edwards is the CEO and founder of CEDR HR Solutions and the host of the popular HR podcast, What the Hell Just Happened?!  

With over 25 years of experience, Paul is well-known throughout the dental community for his expertise when it comes to solving HR issues that impact practice owners and managers.

He specializes in helping office managers successfully solve employee issues, from the most complex to the most mundane, and safely navigate the ever-changing employment law landscape.

He is a featured writer for numerous nationally recognized publications and regularly provides continuing education at seminars, universities, and national conferences. 

Debbie Evans, DAADOM

Debbie Evans, DAADOM is the practice administrator and vice president at Wainright & Wassel DDS, in Raleigh, North Carolina. She has been in the dental field for 27 years. She loves her chosen career, and the practice is her second home.

After studying Business Administration at the University of Florida, Debbie married Ron and they have two wonderful children, Ryan, and Brittany. When the children were in school, she went to work for their family dentist.

He needed help growing his practice, and asked Debbie to do it. In 2005, after 13 years of growing this practice, Ron and Debbie were transferred to Raleigh.

This is when Debbie began her much-loved career at Wainright & Wassel DDS. She is a strong advocate of AADOM and wholeheartedly believes that it has helped her, and the doctors increase the growth of the practice tremendously.

They have gone from a two-doctor practice to a successful and busy four-doctor practice, and they recently purchased another office. Debbie is extremely passionate about dentistry, but her four adorable grandchildren are the light of her life! 

Andrea Gallimore

Andrea Gallimore is a seasoned professional in the dental industry with more than 25 years of experience using Henry Schein One software. She began her career as an office manager for a multi-doctor practice and later became a certified Dentrix trainer. Currently, Andrea works as a Product Manager at Henry Schein One, where she leverages her software knowledge and office management expertise to help dental practices optimize their efficiency and profitability using HS1 Practice Management Software and Services.

Along with her work as a Product Manager, Andrea has published several articles related to dental practice management and various dental practice communication and marketing tools and presents educational seminars on dental practice management across the country. Additionally, Andrea is an active podcast host, recording episodes on dental practice management subjects.

Andrea’s extensive experience and expertise make her a valuable asset to any dental practice seeking to improve their operations and patient care. Her passion for the dental industry and dedication to helping others make her a respected thought leader in the field.

Jeff Gladnick

Although Jeff comes from a family of 7 dentists, he never received “the calling” and instead became a software engineer.

After creating a website for his dad’s clinic, he was approached by other members of his family to create their websites, and eventually founded Great Dental Websites.

What started as a family project has evolved into the company it is today, serving over 900 practices worldwide, supported by a team of over 35 employees between our Denver and Sydney offices. 

Sean Hamel

Sean Hamel is a seasoned dental marketing professional and Managing Partner at Art of Dental Marketing. Art of Dental Marketing (ADM) is dentistry’s premier story-based marketing agency.

Sean and his team specialize in crafting captivating narratives that help dental practices attract, engage, and retain patients. His team collaborates closely with each practice to uncover their unique stories and create emotional connections within their local community.

With a comprehensive suite of services, including web design, organic and local SEO, AdWords, video marketing, and ground marketing strategies, ADM has helped numerous dental practices achieve unprecedented growth. 


Dr. Anissa Holmes

With a passion for transforming dental education, Dr. Anissa Holmes has made a name for herself as a leading expert in coaching and presentations.

Her exceptional skills have earned her numerous invitations to keynote at prominent events like AACD, contribute to dental publications like Dental Economics, and present at top dental meetings and societies.

At the helm of Delivering Wow Dental Education, Dr. Holmes and her team of experts work alongside dental practices to help them achieve exponential growth. Their focus is on team transformation, leadership, effective case presentation, schedule and systems optimization, and high-return marketing implementation.   

While many coaches aim for multiple six-figure years for their clients, Dr. Holmes sets her sights higher – helping her clients reach multiple six-figure months. With her proven approach and results, she is truly changing the game in the world of dental education. 

Brad James

Brad James is a results-driven sales professional with over 6 years of experience at Kleer. His in-depth knowledge of what Kleer customers’ need and the platform features that are available allow him to exceed practice expectations and provide his team with an excellent strategy. He is passionate about helping practices leverage their focus toward creating a more successful and profitable business. 

Samantha Jones

Samantha Jones is dedicated to creating purposeful experiences and empowering others through her business, Cre8Wise Movement. With 29 years of diverse experience in the dental industry, she has encountered significant victories and heartbreaking losses, shaping the wisdom she imparts in her programs.

Beyond her professional endeavors, Samantha is a devoted wife, mother, and philanthropic leader, supporting underserved women by conducting job readiness workshops a few times a year. Her recent software creation fosters workplace organization and clarity. With a heart full of love and a focused mind, Samantha seeks to facilitate insight and uncover possibilities. 

Dr. Scott Leune

Dr. Scott Leune, founder of Breakaway Practice LLC (now ScottLeune.com), is a trailblazer in the field of dentistry. With a remarkable career marked by the opening, building, and sale of numerous dental practices, Dr. Leune has left an indelible mark on the industry. He has played a pivotal role in launching over 200 startups nationwide and has provided invaluable support to more than 20,000 dentists in areas such as purchasing, marketing, and consulting.

Recognized as one of the 30 most influential people in dentistry, Dr. Leune dedicates his time to personally training dentists in advanced practice management through his highly acclaimed seminars. As a sought-after keynote speaker, consultant for dental-related companies, and private coach for entrepreneurial dentists, Dr. Leune continues to inspire and empower dental professionals worldwide.

Among his many achievements, Dr. Leune has developed the groundbreaking $1 Million Take-home Pay formula for private dentists and the innovative $2 Million Startup model. His pioneering work has revolutionized various aspects of dental practice management, cementing his reputation as a visionary leader in the field.

Melissa Marquez

Melissa Marquez began her career in dentistry over 20 years ago with aspirations to become a dental hygienist. After learning from some amazing private practice dentists, she realized she was more passionate about the business side of dentistry. Melissa joined DentalOne Partners in 2004 and spent 15 years helping the organization grow in various operational roles. In Melissa’s last few years at DentalOne, she served as chief operating officer (COO) for the west region, where she supported practices in Texas, Colorado, and Arizona. In January 2020, Melissa assumed the role of COO at Jarvis Analytics, the company that created the most complete dental analytics platform for smart DSOs and private practices. In May 2021, Jarvis Analytics was acquired by Henry Schein One, and Melissa transitioned into a new role. Today she is the senior director of solutions consulting, leading a team of consultants who support account executives and managers in discussions with current and potential clients. When Melissa isn’t working, she enjoys spending time with her husband and three children.


Cheryl McKenna

A 26-year veteran of the merchant services industry, Cheryl McKenna helps dental office managers find profit and efficiencies within their patient payment systems.

Quantifying those bottom-line contributions sets up that manager for raises, bonuses, exciting line items on a resume: the tools needed for career advancement and personal financial gains.  

Cheryl refuses to have a boring workday and tries to make everyone she encounters smile, laugh, or both.

She teaches and consults on all aspects of electronic payments, systems, and how to save money to increase profits. She is honored to have worked with hundreds of AADOM practices over the last 12 years. 

Dr. Leslie Pasco

Dr. Leslie Pasco, the Lifestyle Dentist, is a general dentist, practice management consultant, and public speaker dedicated to enhancing health and wellness. With a mission to empower dentists, she aids in reclaiming control of practices and lives. Dr. Leslie’s expertise addresses industry challenges, offering strategies to navigate rising costs, insurance complexities, and professional burnout. Drawing from her successful career, she guides professionals to amplify business growth, liberate from insurer constraints, and prioritize patient care. Renowned for her transformative teachings, Dr. Leslie speaks widely across North America, impacting audiences from esteemed dental associations to study clubs, facilitating sustainable success in dentistry and life.

Steijn Pelle

Steijn is an entrepreneur who specializes in growing companies in financial technology and healthcare.

After working for months in his own dentist’s office, he co-founded Lassie: a company that helps dental office managers by streamlining finances with software. Prior to that, Steijn was an early leader at Robinhood, Coinbase, and HealthTap, responsible for the growth of products that millions of people now love to use every day.

As the grandson of small business owners from the Netherlands, he is on a mission to bring easy-to-use technology to offices across the country. He wants to free up more of your time to spend with patients or on the growth of the practice.

Erika Pusillo, DAADOM

Erika Pusillo, DAADOM, is the Practice Optimizer at The Spodak Dental Group in Delray Beach, Florida.

The 2023 AADOM Green Leader and two-time recognized Practice Administrator of Distinction, she began her dental career in 2009 as a dental assistant and now leads a team of 50 in a single location, multi-specialty, state-of-the-art practice with a goal of fostering an empowered team working together to provide optimal care.

Her passion is bringing out the potential in others and enjoys speaking to dental teams through the BulletProof Dental Practice. 


Penny Reed

Penny Reed is the Chief Growth Officer at eAssist Dental Solutions, and the author of the book, Growing Your Dental Business. Penny was recruited by her own dentist to run his growing practice, after spending two years as an IT manager with the Walmart Corporation.

Penny has over 30 years of experience as a speaker and dental business coach and has been designated a Leader in Dental Consulting by Dentistry Today from 2007 to present. She is a certified “Behavioral Consultant” through the Institute for Motivational Living, and a former Dale Carnegie Trainer.

Penny is the executive team support for the marketing department at eAssist, the nation’s leader in outsourced dental billing. She speaks at dental meetings about team coachability, effective revenue cycle management, and practice growth.

Penny is a member of the Academy of Dental Management Consultants, the Speaking and Consulting Network, and a Speaking/Consulting member of the American Association of Dental Office Management. 

Justin Rhoads

Justin Rhoads is a dedicated Manager of Account Executives. Justin has over seven years of experience in the dental industry with a proven track record in delivering exceptional service. Justin is a driving force behind client satisfaction and success marked by unwavering dedication to excellence. Justin is deeply committed to building strong and long-lasting partnerships, while being steadfast to tailoring his client’s needs to the solutions DentalXChange offers. With a client-centric approach, he understands the differences in dental practice needs and the importance of offering unique solutions. His strategic leadership has not only shaped high performance but also solidified his reputation as a client-focused manager. 

Amanda Rychtanek

Future-focused, dynamic spark plug leveraging strengths, orchestrating resources for peak productivity. National Sales Manager leading the Southern Zone for Henry Schein One, based in Tulsa. Amanda and her team have helped thousands of practices challenge the status quo and unlock their potential in partnership with Henry Schein Ones robust offerings and services.

Emme Sanders, RDH

Emme Sanders, RDH, a seasoned leader with three decades of experience in dental education, is a recognized expert in Digital Radiography, Intraoral Imaging, and EMS GBT. With dynamic leadership and exceptional interpersonal skills, she has made significant contributions through impactful speaking engagements, coaching initiatives, and prolific writing.

Emme holds ACE Certification and Adult Learning credentials, showcasing her commitment to continuous learning.

A finalist for the Dr. Bicuspids 2023 Hygiene Educator of the Year, she actively participates in professional networks like the Speaking and Consulting Network and the Academy of Dental Practice Managers. 
As a published author of “Welcome to Work: Inspiring Positive Change in the Workplace,” Emme elevates her stellar career by contributing valuable insights beyond dental education. Currently, as the Director of Coaching at Inspired Hygiene, she leverages her extensive knowledge to drive success and positive transformation within dental practices. 

John Schaak

As Chief Innovation & Growth Officer, John Schaak is responsible for driving profitable growth through the acquisition of new customers and sales of new products and services. John leads company efforts to solve industry problems by identifying new opportunities and markets, as well as innovative new products and services.

With his strong commitment to exemplary client service and collaborative approach to both internal and external relationships, John has a demonstrated ability to help players in the healthcare continuum grow their businesses while reducing costs, improving operations, and serving their members more effectively. 

Lindsey Schurman

Lindsey Schurman is a dedicated Product Manager at DentalXChange. With 12 years of experience in client support and product development, Lindsey passionately builds innovative technologies tailored for dental practices. She is committed to crafting the ideal tools that streamline operations and enhance the overall dental practice experience. Lindsey’s goal is to optimize data management and establish connections between emerging trends in Revenue Cycle Management, ensuring seamless operations and informed decision-making.

Adam Smith

Adam Smith is the Vice President of marketing at Dental Intelligence. He loves the dental industry and has worked in dental his entire career.

He has owned a dental practice and worked on strategy and process implementation in over 100 dental practices. He is passionate about helping office managers make data informed decisions to grow dental practices and their careers.

Teresa Spence, DAADOM

Teresa Spence, DAADOM, has been in dentistry for over 31 years, most of which she has spent with Amelia Dental Group in Fernandina Beach, Florida. She has held the position of practice administrator for the past 11 years.

Teresa is a lifetime member of the American Association of Dental Office Management. She is also president of the AADOM Northeast Florida Chapter.

She became a fellow of the American Association of Dental Office Managers in 2012, achieved her AADOM Mastership in 2020, and is a two-time recipient of the Practice Administrator of Distinction award. 


Dr. Craig Spodak

Dr. Craig Spodak is a general dentist at The Spodak Dental Group in Delray Beach, FL. Spodak Dental is an INC5000 fastest-growing business honoree and has earned the Sun-Sentinel’s Top Workplace for 7 years.

He is a national lecturer on creating team culture and peak business performance for dental practices.

The co-author of the best- selling book, The Bulletproof Dental Practice, Dr. Spodak is also featured in Tony Robbins’ book, Unshakeable. Dr. Craig is the co-host of the Bulletproof Dental Practice Podcast. 

Jennifer Steadman, RDH, BSDH, DAADOM

Jennifer Steadman, RDH, BSDH, DAADOM, is an expert in hiring, transitions, and business operations, specializing in team development, leadership, and communication within dental practices.

As a speaker and author, she brings a wealth of experience, having served in every role in the dental field except as a dentist. Currently, Jennifer holds the position of Director of Operations at Inspired Hygiene, a company dedicated to coaching dental teams in enhancing their hygiene services, systems, and profitability.

In her previous role as Director of Operations for a mid-sized DSO, she managed mergers, acquisitions, onboarding, HR, and budgeting for a team exceeding 200 members. Jennifer is the founder and former president of The Boston Chapter of AADOM, receiving AADOM’s Practice Administrator of the Year award in 2020 and later achieving the highest distinction in the association, Diplomate.

She established Steadman Onboarding Solutions (Jen S.O.S.) with a focus on guiding leaders through practice transitions, fostering empathetic leadership, and optimizing team hiring and retention. 


Pamela Strahs

As a dental assistant in the 1980s, Pamela Strahs developed a passion for the dental industry. She has managed a general practice and spent 22 years as a practice administrator. After certifying as a Dentrix trainer, Strahs started her own consulting practice specializing in staff development. She joined the Henry Schein One team of consultants in 2018, bringing with her a passion for sharing her industry knowledge to assist practices with increasing revenue, improving patient retention and decreasing staff turnover. She works to empower practices to make decisions and take actions that bring them closer to their ultimate vision of growth and success.

Elaina Wharton, MAADOM

I have had the pleasure of working with Dr. Alijanian since 2005. I began as a certified surgical assistant and quickly found myself cross-trained in both the back and front office.

Now as our practice administrator, I am fulfilling my passion for improving patient’s dental health through personalized care and education. In 2016, I became a FAADOM, fellow of the American Association of Dental Office Management, the nation’s largest educational and networking association dedicated to serving dental practice management professionals.

I feel privileged to be a part of such an amazing office that strives to provide patients with the best surgical care possible and with a doctor who continues to motivate and support our team. 

When I am not in the office, you can find me spending time with my husband and our two children, taking trips, camping, or helping coach my son’s baseball and daughter’s softball teams. 

Steve White

Nationally known author and lecturer, Steve White, is an expert in cybersecurity, ransomware, and business continuity. He’s been a featured speaker at national meetings including AADOM conferences and AADOM chapter meetings.

Steve has over 46 years of experience in the dental industry and extensive knowledge of marketing, product development, engineering, and manufacturing disciplines. DDS Rescue is a cybersecurity, compliance, recovery, and consulting company that provides state-of-the art data protection, backup and recovery solutions, HIPAA compliance, data management and security consulting. 

Beverly Wilburn, DAADOM

Beverly Wilburn is the full-time office manager for Dr. Karl Smith, a Virginia periodontist and the Founder and CEO of Magnifident®, a dental business strategy firm. She has testified as an expert on the standard of care in practice administration at both the State and Federal level.  

Beverly is a member of the Dental Entrepreneur Woman advisory board, an AADOM Diplomate, and AADOM’s 2022 Practice Administrator of the Year! You will always find Beverly online spooning up a dose of quick wit, offering a voice of reason or a helping hand, and always giving someonesomewheresomething to talk about. 

CeCe Wilson

CeCe has been leading CEDR’s internal human resources operations since 2021 and brings nearly 20 years of management and HR-related experience in retail, non-profit, and healthcare industries.

With a focus on strengthening the desired workplace culture, CeCe enjoys finding strategic, compassionate, and compliant solutions to business and HR needs.

CeCe is a SHRM-certified human resources professional with a specialty credential in Inclusive Workplace Culture and a master’s degree in human resource management. CeCe lives in Tucson, AZ with her husband, daughter, and their two dogs and one cat.